The Knowledge
Crop Report - 05th November 2021
7 weeks until Christmas and I've even seen twinkly lights in the front rooms already! Mossing wreaths and frozen fingers! Oh the joys of being a glamorous florist! I'm delighted to have our studio open; I've visualised this space for several years and this will enable me to do videos and tutorials to be added to our facebook page and website. Meanwhile British grown is majoring in Chrysanthemums and foliages. NEW this week - to celebrate #COP26 Welcome to our first drop-shipper who will send specialist foliages directly to you - freshness guarantee! It's easy for you to order online...
Crop Report - 29th October 2021
Can you believe British Poinsettia are going to be in stores next week ?! The grower tells me it gets earlier every year! it's certainly a tactic to increase sales !! We will be collecting samples next week too so and discussions will continue with hauliers regarding transport of British grown plants as it seems there is demand! Do we miss Autumn by being so far ahead of the season? I'm most definitely done with pumpkins... lol... interestingly the scented Narcissi sold out in our shops last week too - seems consumers are certainly getting ahead! This weekend is the BFA...
Crop Report - 22nd October 2021
What a blast we had at GFG Event last weekend - a packed schedule with presentations on photography, social media & marketing, pricing for profit, demystifying electric vehicles (I now understand a bit of what my teenage Top Gear fan is talking about!) plus some brilliant discussions, gift wrapping techniques and a bit of discoing too! And to catch up with some old flower friends and meet new ones was priceless - if not a bit surreal... the flowers were pretty awesome too!! This week Evolving has centered around our new florist studio (YAY! We are in after 18months of...
Crop Report - 15th October 2021
THANK YOU so much for all your votes for the BFA Awards - WE MADE THE FINALS!! Evolve is in the final 10 for the Local Wholesaler of the Year Category! We have had a challenging year for sure! (who hasn't!?) This is just the lift we need to keep Team Evolve going in the run up to the peaks! We are so grateful for your votes! I'm looking forward to seeing some of you in person this weekend at the Good Florist Guide Event. Also at the end of October at BFA Awards and Vision Conference where I am...
Crop Report - 08th October 2021
Our personality pumpkins are flying off the shelves! These cheerful 'pocket-money-pick-ups' are just what consumers need on dull days to cheer them up :) Time to move lots of dried flowers mixed in with fresh, in kits and as straight bunches. Do get in touch if you would like the bulk box prices. NEW! Rose hips Time to get the cats back in! Autumn wildlife starts to appear almost the same week as Rose hips - Every year! MOSS! Fresh from Norfolk please order early as this is bulky - it comes in fresh to us every week - 3 bags...